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	<title>SEO Expert &#187; link acquisition</title>
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		<title>This is How Link Building Works</title>
		<link>http://yoursearchexpert.com/how-link-building-works/</link>
		<comments>http://yoursearchexpert.com/how-link-building-works/#comments</comments>
		<pubDate>Sun, 07 Feb 2010 03:22:54 +0000</pubDate>
		<dc:creator>joetru</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Headline]]></category>
		<category><![CDATA[How Link Building Works]]></category>
		<category><![CDATA[inbound links]]></category>
		<category><![CDATA[link acquisition]]></category>
		<category><![CDATA[link building]]></category>
		<category><![CDATA[links]]></category>
		<category><![CDATA[number 1]]></category>
		<category><![CDATA[search engines]]></category>
		<category><![CDATA[SEO]]></category>

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		<description><![CDATA[Join Our Progressive Back Links Program
Improve your Page Rank by acquiring  inbound links for your site  in our Progressive Link Building program, where your site will progressively increase inbound links in a semi-natural way.
Only $250 a year



 


In a nutshell we are going to try to explain the way building links for a site should work, that way our clients can be assured that we won&#8217;t be using any black hat techniques on Link Building that may jeopardize the presence of your site on Search Engines.
If your site has been around for years, chances are that it ...]]></description>
			<content:encoded><![CDATA[<!-- Start Shareaholic LikeButtonSetTop Automatic --><!-- End Shareaholic LikeButtonSetTop Automatic --><blockquote><p><strong><a href="progressive-link-building/">Join Our Progressive Back Links Program</a></strong></p>
<p>Improve your Page Rank by acquiring  inbound links for your site  in our Progressive Link Building program, where your site will progressively increase inbound links in a semi-natural way.</p>
<h3>Only $250 a year</h3>
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<p>In a nutshell we are going to try to explain the way building links for a site should work, that way our clients can be assured that we won&#8217;t be using any black hat techniques on Link Building that may jeopardize the presence of your site on Search Engines.</p>
<p>If your site has been around for years, chances are that it will already have a certain amount of links pointing to it from other pages.</p>
<p><img class="size-full wp-image-28 alignleft" title="link building" src="http://yoursearchexpert.com/wp-content/uploads/2010/02/link-building.jpg" alt="link building This is How Link Building Works" width="321" height="258" />People  have visited your site and thought it was valuable enough to put a link from their pages to yours and the popularity has been growing steadily throughout time (for a nice graph on your link popularity evolution  check it in <a href="http://majesticseo.com" target="_blank">MajesticSEO</a>), but if your site is brand new, you are not only facing Google&#8217;s sandbox but also you are facing the disadvantage of not having any inbound links to your site.</p>
<p>Acquiring inbound links with the right anchor text may be an arduous task but is paramount for your site&#8217;s success on the SERPs, but things get even more complicated and not all links are are worth the same, and not all links will help you reach that desired top position under your desired keywords.</p>
<h3>So how does link building work? how do we get webmasters to put a link in their pages pointing to ours?</h3>
<p>Link building has been part of  web page design ever since the beginning, in fact it was part of the core definition of the World Wide Web, in the beginning having other pages linking to yours would grant you those extra visitors that search engines didn&#8217;t deliver. Google realized that this was a major factor that made sites valuable and based its algorithm in link popularity among other things. So basically the more links your page gets, the more popular it is hence it deserves to be in the top positions at the search results (of course there are other factors that will determine  under which terms a site will appear in the SERPs).</p>
<p>Soon people realized this and started spamming there sites, acquiring links from all kinds of sites, a technique used especially by porn sites and gaming sites so Google had to evolve and get smarter and smarter to try to discern which links are worth valuing and which links will show that a site is spamming.</p>
<p>So link building is our most powerful weapon and yet the mos dangerous, do it well and you will be rewarded with growing amounts of new visitors, do it badly and your site will end up at Sandbox again where it may never escape.</p>
<h3>The Good Links, The Bad Links and The Ugly Links</h3>
<p>Not all links are the same, and not all links  have the same value; an exclusive link from a high reputed site will be worth more than a thousand links from minor sites. so spending resources in acquiring valuable links makes sense, is quality rather than quantity what counts; that doesn&#8217;t mean that small valued links don&#8217;t help, they do and the do help a lot, especially when a site is brand new and it&#8217;s trying to make it&#8217;s first steps into the world wide web, but as a site evolves into a more mature site, it&#8217;ll be the high valued links the ones that will make a difference and take your site to the top positions.</p>
<p><strong>So are bad links dangerous?</strong> yes and no. They are not dangerous in a way that Google is smart enough to determine whether you are link spamming or you are only getting those liks as a side effect of your popularity, otherwise your competition could just link spam your site to get you out of the way. Links from unrelated sites, especially from porn, gaming and link farms raise a flag in Google and they will investigate whether you are using any dodgy technique against their regulations to acquire links, so avoid getting links from those sites.</p>
<p><strong>Ugly links </strong>are links that come from sites completely unrelated to your site&#8217;s subject, ideally links should come from sites within your sector, therefore those are the most valuable ones, but links from sites foreign to your site&#8217;s subject will still help bost your link profile and popularity, just make sure there is a good balance and not all your links come from unrelated sources.</p>
<h3>Anchor Texts: The Key to Improving Conversion Rates</h3>
<p>Anchor text is defined in the <a href="http://en.wikipedia.org/wiki/Anchor_text" target="_blank">wikipedia</a> as :</p>
<blockquote><p>The <strong>anchor text</strong>, <strong>link label</strong> or <strong>link title</strong> is the visible, clickable text in a <a title="Hyperlink" href="/wiki/Hyperlink">hyperlink</a></p></blockquote>
<p>But actually anchor texts are more than that, they are your most powerful tool to tell Google what you rank for, variations of a certain keyword and its synonyms used in the links pointing to your site will let Google know what your site is about and under which search phrases it should be shown.</p>
<p>As with link building, spamming with the same anchor text in all our inbound links both internal and external will raise Google&#8217;s spam flag, so we need to use different variations of the same concept. We can use <a href="http://www.google.com/insights/search/#q=anchor%20text&amp;cmpt=q" target="_blank">Google Insights for Search</a> to find out the top related keyword searches and the rising terms related to a certain keyword in order to use them as our anchor texts.</p>
<h3><strong>How do We Start Acquiring Links?</strong></h3>
<p>YourSearchExpert.com can do it for you! link building may became a tedious ungrateful task, very time consuming and you may end up giving up easily, so why not outsourcing it? <a href="/link-building-experts">Link Building</a> is responsible for more than 25 % of your site&#8217;s SEO authority so you may want to leave it at the hands of experts, same way you would leave your health at the hands of a doctor.</p>
<p>No matter the size of your site or your budget we have a solution prepared for you, from link building packages to bespoke solutions that will deliver the best results for your site.</p>
<p><a href="/contact-us">Contact Us</a> now to get a quote.</p>
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